About Us

I wanted to take a moment to reintroduce myself to everyone! My name is Allison Schroeder and am the owner of Lovie Children's Boutique and Lovie Apparel, our in-house, handmade brand. I started this journey on a bit of a whim seven years ago and I could not have imagined that it would turn into what it has. What began as a place to find unique clothing for kids has transformed into a boutique that offers clothing, accessories, shoes, toys, books, and even items for parents.

At Lovie we have a passion for high quality items and hope we are able to provide high quality service, whether that is helping you coordinate outfits for family photos, finding the perfect gift for a new little one in the family, or even keeping your kiddos entertained while you shop.

Thank you so much for coming along on this journey with us. These businesses are my creative outlet and they allow me to be present for my girls. Plus it gives me a reason to tell my husband that I don’t need a “real” job ! I am doing what I love and it sometimes feels that I am cheating the system; how can it be work if you are excited to do it every day?

I am looking forward to seeing what the future has in store for us and I hope you will stick around and continue supporting this dream!

Allison

: Trisha Ann Photography, LLC